The Portable MBA in Entrepreneurship Case Studies
| Author | : | |
| Rating | : | 4.91 (527 Votes) |
| Asin | : | 047118229X |
| Format Type | : | paperback |
| Number of Pages | : | 336 Pages |
| Publish Date | : | 2017-10-22 |
| Language | : | English |
DESCRIPTION:
You'll discover the trials and rewards of starting a travel agency, launching a new glass-cleaning product, setting up a fashion Web site, and selling women's hosiery through direct mail. The crucial link between theory and practice In The Portable MBA in Entrepreneurship Case Studies you'll meet people who have used the business theories and practices presented in The Portable MBA in Entrepreneurship to start and run their own entrepreneurial ventures. You'll get a real sense of what it takes to conceive, develop, finance, and operate a business, and how particular elements, such as business plans and financial forecasts, function in the real world. Each case study is illustrated with exhibits --financial statements, business plans, sample contracts, and more --and many are supplemented with end-of-chapter questions that help you analyze the viability of each entrepreneurial venture and test your ability to respond to the challenges you'll face in pursuit of your own entrepreneurial dreams.. Oth
Hamilton Professor for Free Enterprise and Director of the Center for Entrepreneurial Studies at Babson College, and Visiting Professor at INSEAD (the European Institute for Business Administration). . BYGRAVE, MA, DPhil, MBA, DBA, is the Frederic C. He is also a part-time lecturer at the college. WILLIAM D. DAN D'HEILLY, MBA, is Project Manager for the Center for Entrepreneurial Studies at Babson College
An okay collection of case studies A Customer This book is an "okay" set of case studies. I say okay because there is no real cohesive structure to the book and the case studies themselves are a little stale, most harking back to the early and mid nineties. Of course, since the book was published in 1997, this is to be expected. If I had had the foresight, I would have either waited for another edition (if one is forthcoming) or look for another one. Aside from the dated material, the case studies were written by many different people. This reduces the book's . Mike Makkar said Good Cases Covered. This book can be considered above average. However, it does not cover too many cutting edge technology related cases that interests the today's entrepreneur. Nonetheless, the book can be a starting ground to kick-start anybody's little venture and avoid some of the mistakes covered in the cases.. great book this book does a great job exposing issues that entrepreneurs go through. It does so by using real instances in real businesses. definite buy
Exhibits are also included throughout the book to further help students understand the various aspects of business including product advertising and financial statements. It deals with entrepreneurs, their opportunities, and the resources they need to create their ventures. From the Publisher This book is a collection of cases about starting and growing new ventures. These case studies can be used as a supplement to "The Portable MBA in Entrepreneurship." . Sample case studies include a plan for a health food restaurant, a computer company, a software development company, and a travel agency. Each study takes an in-depth look at the trials and tribulations of starting a business; some case studies conclude with study questions designed to help students analyze t